Cybersecurity, sometimes also known as information technology security, encompasses the measures taken by organizations to safeguard their networked technologies, vital information, and valuable customer data. This comprehensive approach is designed to thwart threats such as data theft, and data corruption, as well as protect the integrity of the organization’s hardware, software, and the continuity of its services. While cybersecurity may initially appear to be a concern solely for IT departments, it extends its influence across the broader usability and overall user experience of websites and applications. In our increasingly digital age, consumer data is exchanged and utilized at almost every touchpoint within a user’s journey. Hence, it is paramount for users to have the assurance that their data is secure, enabling them to trust a website or app enough to willingly share their information.
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